Curtains n More - Case Study
Website | SEO | Social Media | PPC Campaign Management
Curtains N More
Curtains N More is one of the leading Retail Merchandise Store catering all home furnishing needs in Bangalore. To improve their online presence from scratch, they partnered with Zinetgo in 2017
Working together they aimed to reach four key goals.
Improve their online position within the competitive Bangalore Furnishing retail market.
Build brand awareness and grow consumer loyalty online.
Increase the number of leads and inquiries from website visitors.
Lead tracking tool.
Even with the exceptional quality of products they offered, Curtains n More were lacking in an online presence. They first attempted to create a basic informative website from other marketing agency & had a very bad experience. But as the Zinetgo team explained him clearly, how they can really grow online, this led Pradeep Agarwal the owner of Curtains n More to work with Zinetgo in 2017.
Curtains n More asked Zinetgo to assist in growing their online presence. The main goals set by Zinetgo after the meetings with Pradeep, were to create a best website, drive traffic to the website, track leads and make sure high conversion rates. The long term marketing goals were to make Curtains n More into a brand that grew every day.
Since Zinetgo worked from scratch on Website Development, Social Media and SEO strategies, the Curtains N More team have noticed dramatic increases in traffic, sales and revenue. During the review conducted in Dec 2019, website traffic had increased by 40% year on year, 60% of conversions came from organic search alone. In addition, 20% of conversions came from Lead Generation Campaigns & 80% of targeted keywords are now ranking on Page 1 of Google for both Desktop and Mobile search. With the implementation of Zinetgo CRM, Curtains n More could manage the lead tracking. The results have enabled the Curtains N More team to successfully achieve their business Objective of improving brand awareness online.